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Collin County Trademark Infringement Litigation Law Firm

For many North Texas businesses a trademark will be one of their most valuable assets. Sometimes, as businesses grow they will require the services of a trademark infringement litigation attorney. Protecting brand identity is critical for a company to profit and grow, though confusion can arise when similar signs, logos and taglines are used by competing businesses. At Lucé Law, PC, we can help you prevent unwanted infringements and protect your trademarks

McKinney Trademark Infringement Litigation Attorneys

Trademark Infringement Litigation

According to Texas law, a trademark is a word, name, symbol or device used to identify and distinguish a person’s goods from the goods sold by another. A trademark is also used to identify the source of the goods, thus providing benefits for the business as well as its clients and customers.

A trademark is used to help develop a clear brand identity. This branding can be used to grow a business through reputation and consumer trust. In the same way, consumers are protected too, as they can easily identify products and their origins without confusion.

An Overview of Our Trademark Infringement Process

When another business or organization is infringing on your trademark, Lucé Law, PC can help. Our intellectual property attorneys will assess your dispute and represent you in the protection of your trademark rights. A trademark infringement case typically arises when a competitor is using words, names, symbols or products that are likely to cause confusion among consumers.

While each case will vary, our McKinney trademark infringement attorneys usually focus on the following factors.

  • Stopping an infringer from continuing to use the trademark.
  • Secure monetary damages for unauthorized use of the trademark or other infringing actions.
  • Seek to recover attorneys’ fees from the infringing party.

Proving the similarities between trademarks and their impact on consumer behavior can be complex. Therefore, representation from experienced attorneys is crucial. At Lucé Law, PC, we understand the strategies required to build a compelling case to ensure your intellectual property is protected.

Common Questions About Trademark Infringement Litigation

The amount of damages varies in each case. However, Texas law states that the amount cannot exceed three times the amount of profit and damages gained through unlawful use of the trademark.

While there is no requirement to register a trademark under common law ownership rights, you may register with the Texas Secretary of State and the United States Patent and Trademark Office. Our attorneys can assist with trademark registration and legal protection of your intellectual property.

No. Many cases are resolved through negotiation. However, it may be necessary to pursue litigation to uphold your trademark rights.

Contact Us for Trademark Infringement Litigation in McKinney

Lucé Law, PC helps with trademark infringement and other intellectual property disputes. Our experienced litigation attorneys are available to advise and represent your business today. For legal assistance, call (972) 632-1300 or request a free legal consultation now.

Legal Practice Areas

Joe Lucé represents individuals dealing with the repercussions of personal injuries, auto accidents, slip and fall injuries and wrongful death.
Personal Injury

Personal Injury

Our experience dealing with personal injury claims means we know how to get results.

wrongful Death attorney

Wrongful Death

The loss of a loved one is compounded when it’s the result of wrongful death.

Slip and Fall Injuries

Slip and Fall Injuries

Slip and fall accidents occur regularly in commercial buildings, workplaces, stores and malls.

Auto Accidents

Auto Accidents

Auto accidents are frequently preventable, with distracted drivers, vehicle malfunctions and other conditions to blame.